I wrote about some ways to increase your closing ratio a couple weeks back (here), but I had some additional ideas I wanted to share this week. One…

Communication is a crucial aspect of an LO’s work. Whether you’re explaining how you can assist with a prospective client’s mortgage needs, detailing the steps (and documentation) needed…

Ask a dozen loan officers what their primary goal is, and at least ten of them will tell you they want to increase their sales. There are so…

In the mortgage industry, there’s a buzz around establishing a niche. This just means narrowing your target audience down to a specific group of people. Targeting a niche…

There’s a great deal of noise out there for professionals when it comes to improving their business and reaching some semblance of success in the mortgage industry. There’s…

If you’ve been in this business for any length of time, then you know the importance of keeping in touch with your contacts. You probably have some mechanism…

It can be a natural inclination in the current market to push yourself to work harder; and a combination of time, energy, and hard work can certainly help…

Successful prospecting is the key to success for loan officers. Your pipeline has to stay full if you want your business to grow — or even if you…

It’s a challenging time in the industry, but it can be much less challenging if you know where to focus your efforts. Even in the best of times,…

We always want to find ways to differentiate ourselves from the competition; and it’s particularly important if you want to reach more millennial prospects. Millennials grew up with…