It’s a challenging time in the industry, but it can be much less challenging if you know where to focus your efforts. Even in the best of times,…

We always want to find ways to differentiate ourselves from the competition; and it’s particularly important if you want to reach more millennial prospects. Millennials grew up with…

I don’t know anyone who hasn’t suffered at least a little over the last year; and even when the market isn’t the impetus, it’s natural to find yourself…

Any time I want to give my productivity a boost, I take a look at my current habits. Before I take on any new work or responsibilities, I…

This is a competitive industry; you’re likely competing with dozens, if not hundreds of local LOs, and borrowers know they have many choices. The only way to build…

There’s room for miscommunication and misunderstanding in any relationship, and when it comes to clients, you need to be sure you’re sending the right messages — and that…

I wrote a while back about how loan officers can use content to increase their purchase business (you can find that here); and it’s true — creating and…

I should start by saying that I’m not a big fan of multitasking. I do it, of course, but I always find the results aren’t quite what they…

I know firsthand how stress can feel like it can’t be avoided when you work in the mortgage industry. We can be constantly on the move when we’re…

I know that almost every loan officer spends time on their marketing, but that time may not amount to much if you don’t know where to focus your…